Local SEO + AEO Audit
Findable
Is your business findable on Google and AI?
A 120-point, hand-checked audit that shows you exactly where you stand in Google, Google Maps, and AI tools like ChatGPT and Claude. You'll see who's showing up instead of you, why they are, and the top 3 things to fix first.
$300 • Delivered in 3 business days
This month I have gotten more clients from Google searches than I have in years. So it’s working already!!"
- Regina Felix, Regina Brows, Goodyear, AZ
Social proof bar
Here's the thing nobody's telling local service business owners right now: the way people find you is changing, fast.
It’s not just Google anymore. It’s ChatGPT. It’s Perplexity. It’s the AI Overview sitting right at the top of the search results before anyone even scrolls. And most business websites — even good ones, even ones with a nice logo and professional photos — weren’t built for any of that.
So here’s the question worth sitting with for a second:
If someone asked ChatGPT “who’s a good [your service] in [your city]?” right now — would your name come up?
If you don’t know the answer, that’s exactly why Findable exists.
Introducing
Findable
Findable is a hand-checked snapshot of where your business stands in Google, Google Maps, and AI search, plus a clear, ranked list of what to do about it.
I check 120 points across your website, your Google Business Profile, and your listings around the web. Then I run the searches your clients actually type, look at who's showing up instead of you, and turn it all into three things: a plain-English report, a short video walkthrough, and the three fixes to focus on first.
What's Included
A Quick Goals Questionnaire
Before I look at anything, I ask about your business, your ideal client, and what "more booked out" means to you. If one question is bugging you, like "why isn't my main service page ranking?", this is where you tell me. Your report is built around answering it.
Your Rankings, Checked by Hand
I run the searches your clients use in Google, Google Maps, ChatGPT, and Claude. For each one, I record exactly where you show up: the page and position, or whether you're named at all. Every search is run in a private browser so your own history can't skew the results. You get screenshots, not estimates.
The 120-Point Findable Audit
I score your website page by page (home, services, contact, blog, header, and footer) along with your Google Business Profile. The scoring uses a fixed scale built on my CITE System and the Booked Out By Search Framework. Because the scale never changes, you can measure real progress over time.
It's also a technical audit:
- Page speed is tested five times on both desktop and mobile, then averaged.
- Schema markup is checked.
- Errors like missing headings and meta descriptions are flagged.
A Citation Check
Your business is listed in more places than you think, like LinkedIn, Yelp, MapQuest, and a dozen directories you've never heard of. I check each one line by line to make sure your name, address, and phone number match exactly. Misspelled names and wrong categories are more common than you'd expect. Consistent listings are one of the ways Google and AI tools confirm you're a real, trustworthy business.
Competitor Research
You'll see who's showing up above you, and why. I research the three competitors most like you: businesses your size that are outranking you right now. For each one, you'll see what's working in their favor, where you're already ahead, and what (if anything) is worth borrowing.
Your Findable Report
Everything above, written up in plain English:
- your scorecard
- your rankings
- your site speed results
- flagged technical issues
- my observations
Your Top 3 Priority Fixes
Not a laundry list. Out of 120 checkpoints, you get the three that will move the needle fastest. For each one, I explain what the problem is, why it made the top three, and what fixing it involves. You also get a short list of what to tackle after those, when you're ready.
A Personal Video Walkthrough
A short video (about 10 minutes) where I walk through your report on your actual site, in plain English. It's the difference between reading a report and actually understanding it.
Limited Time Bonus: A 15-Minute Q&A Call
Got questions after watching your walkthrough? Grab 15 minutes with me to talk through your results, ask "wait, what does this actually mean for me?", or figure out where to start first.
Today's Price: $300
Want help actually fixing what was found in your audit?
If you upgrade to Built To Be Found (done-for-you services) within 14 days of your Findable audit, your $300 is fully credited toward your package.
If you join Booked Out By Search (accelerator) within 14 days, $150 will be credited toward your purchase.
"April was a great month for us and we're trending 10% ahead in revenue so far in 2026, which is super cool.”
- SEO / AEO Optimization Client
How it works
Getting started is straightforward. Here’s what to expect.
Answer a Few
Quick Questions
Fill out a short questionnaire about your business, your ideal customer, and what "more booked out" would mean for you. Takes about 5 minutes.
I Dig In, By Hand
Using your answers, I personally check your site against 120 points. I also test your rankings in Google, Maps, ChatGPT, and Claude, audit your listings across the web, and research the competitors showing up above you. Then I pick the top 3 fixes for your business specifically.
Get Your Report + Video Walkthrough
Within 3 business days, you'll get: your Findable Report, the full audit spreadsheet, and a personal video walking you through what it means and what to do first.
“You were super easy to work with, and you explained things with such clarity, it was really amazing.”
- Caitlin Walsh, Caitlin Walsh Counseling, Milwaukee, WI
Who it's for
Service providers, this is for you if:
- Know their website and online presence could be doing more
- Are curious (or worried) about whether AI search tools even know they exist
- Want a clear next step, not a 6-month strategy document
- Would rather spend 5 minutes answering questions than 5 hours guessing what's wrong
Perfect for service providers like:
- Therapists / Counselors
- Nutritionists / Dietitians
- Photographers
- Event Planners
- Accountants / Bookkeepers
- Salon / Spa / Estheticians
- Massage Therapists
- Caterers / Bakers
- Interior Designers
- And More...
What Findable Is Not
Findable isn’t a full website overhaul. It isn’t a done-for-you retainer. Whether you’re calling it an SEO audit, a website audit, or an SEO audit service, Findable is the same thing: a diagnostic — a clear, honest look at where you stand, so you know exactly what to fix and why, whether you tackle it yourself or bring someone in to help.
(If you decide you want the “someone to help” part — that’s what Booked Out by Search and Built to Be Found are for. More on that below.)
Hi, I’m Amanda!
Your go-to SEO gal 👋
I specialize in helping service providers get found by the clients who need them most. I’ve spent years in the weeds of SEO strategy, content, and the emerging world of AEO: making sure my clients show up not just in Google, but in the AI tools people are increasingly turning to when they search for help.
As a local SEO audit specialist who’s also a Semrush-certified AEO consultant, I built Findable because I kept seeing the same thing: great service providers doing good work, relying entirely on referrals to fill the rest of their schedule because no one had ever shown them how to build visibility that works while they sleep.
This audit is the fast first step toward fixing that.
SEO / AEO Certifications
What Sets Us Apart
-
A rare combination: designer, developer, and SEO/AEO strategist.
I'm not just an SEO and AEO strategist. I've designed and built websites for 15+ years, with a degree in graphic design and industry recognition to match. Most SEO agencies can't design. Most designers don't understand SEO. I do both — and I know how to make them work together. Your site won't just get found, it'll look like you and actually convert once someone lands on it -
Small tweaks, not a full overhaul
You've already put real time into your site. Most of the time, you don't need to start over, just a handful of strategic tweaks to make you more visible and findable online. -
Strategy backed by a track record
No guesswork, no chasing trends. My recommendations are built on frameworks I've developed and tested with real clients: the CITE System, the Local Authority Method, and the Booked Out By Search Framework. -
Built specifically for local service businesses
I specialize in the kind of small business that lives or dies by local search: therapists, private practice owners, and other local service providers. I know your audience, your language, and what makes a client feel like you're the right fit. -
Conversion first, always
Traffic doesn't pay the bills, booked clients do. Every recommendation is built to turn visitors into inquiries, not just boost your numbers. -
A researcher at heart
Search changes fast. I'm constantly testing and tracking what's actually getting practices found right now, so your strategy never goes stale.
Frequently Asked Questions
Don’t see your question here?
Email me at amanda@anchoradesign.com
No. Every ranking, AI answer, listing, and competitor in your report is checked by hand, on real searches, on a specific date. Nothing is estimated or modeled. Tools are useful for some things. But they can’t tell you why a competitor is outranking you, or which of 120 issues matters most for your business.
Yes. I research three businesses showing up above you, focusing on the ones most like you rather than the big players with teams and hundreds of reviews. For each one, you’ll see what’s working for them and where you’re already ahead. Sometimes the answer is that you’re closer than you think.
Nope. You answer some questions, we do the digging, you get a video that explains everything in plain English.
Yes — that’s actually one of the most eye-opening parts of the audit for most people.
Every business starts somewhere, and this gives you a clear starting line instead of a guess.
No. You’ll get real value whether or not you ever work with us again. (Though if you like what you see, we’d love to help you go further.)
A regular SEO audit looks at the bigger picture — your content, keywords, on-page structure, and (for local businesses) how you show up on Google Maps and in local search. A technical SEO audit narrows in on the site’s technical health: page speed, crawlability, indexing, schema markup, and broken links — the plumbing that determines whether search engines can read your site properly in the first place. Findable checks both in one pass, so you’re not stuck guessing which kind you actually need.
My Promise to You
Try the program, risk-free,
for 14 days.
SEO and AI visibility aren’t vending machines — you can’t put money in and pull results out on a fixed timeline. Rankings shift, algorithms update, and every practice starts from a different baseline. Any service promising guaranteed results in a specific timeframe is either overpromising or underdelivering somewhere else.
What I can guarantee is the work: a thorough audit, a smart strategy, well-crafted content, and consistent optimization every single month. I take on a limited number of clients specifically so I can give each one the attention that actually moves the needle. If I don’t believe I can make a meaningful difference for your practice, I won’t take you on — that’s what the application is for.
Results I’ve helped clients get with their local SEO and website conversion optimization:
Lisa doubled her weekly inquiries!
“Our website optimizations have doubled the number of inquiries we receive each week. We've reduced the amount we spend on Google Ad words by more than half.”
- Lisa Hillary, Hillary Counseling, Milwaukee, WI
Jennifer started getting 4-5 inquiries A DAY.
“I’m getting 4-5 inquiries a day. I normally aim to book about 50 senior sessions. This year I have 90 sessions booked, and still turning people away.”
- Jennifer Schultz, Jennifer Schultz Photography, Lincoln, NE
Caitlin started getting better fit clients.
"I was not getting enough traffic to my site, and not enough requests for appointments. Now, it is summer so therapy tends to slow down, even with that I have been getting inquiries, if you look at the reports I am getting increased traffic and increased interest overall. It has been helpful to have people still inquiring even at a generally seasonal slow point. The people that have been contacting me have generally been a better fit and converted to clients."
"Thanks for all of your help! I couldn't have done any of this without you!!!"
- Caitlin Walsh, Caitlin Walsh Counseling, Milwaukee, WI
Pricing
$300
One time payment
If you upgrade to Built To Be Found (done-for-you services) within 14 days of your Findable audit, your $300 is fully credited toward your package.
If you join Booked Out By Search (accelerator) within 14 days, $150 will be credited toward your purchase.
You can't fix what you can't see.
Find out exactly where your business stands — and exactly what to do next.